This isn’t about me. It’s about you.
This isn’t about me. It’s about you.
You don't care about me.
You care about you.
You wanna talk about your problems. Your GTM pains. Your ambition to grow without grinding harder.
You're here because you hope I can help you with that.
And that tells you everything about how I think about GTM: It is never about us. It’s always, relentlessly, obsessively about the buyer.
You don't care about me.
You care about you.
You wanna talk about your problems. Your GTM pains. Your ambition to grow without grinding harder.
You're here because you hope I can help you with that.
And that tells you everything about how I think about GTM: It is never about us. It’s always, relentlessly, obsessively about the buyer.
3 iron laws govern that mindset.
3 iron laws govern that mindset.
Align your GTM strategy to one specific ideal customer.
Align your GTM strategy to one specific ideal customer.
Understand their problems deeply and address them head-on.
Understand their problems deeply and address them head-on.
Make it easy to buy from you by lowering friction in the buying process.
Make it easy to buy from you by lowering friction in the buying process.
Do that and win faster and more efficiently than ever.
And that’s why you should know me.
Lowfriction is a GTM consultancy that helps software companies execute that plan. And there’s only one service you can buy as a new customer:
A 14-day Lowfriction Sprint with 3 deliverables.
A buyer friction audit that exposes pains. A buyer clarity roadmap for everything you should improve. And finally, a redo of your homepage with new messaging that converts.
After the sprint, you can execute it yourself or let us help you do it. But you will know how to get to these results no matter which way you choose:
More inbound leads
Shorter sales cycles
Higher deal sizes
Better lead quality
The only difference is how fast you get there.
Do that and win faster and more efficiently than ever.
And that’s why you should know me.
Lowfriction is a GTM consultancy that helps software companies execute that plan. And there’s only one service you can buy as a new customer:
A 14-day Lowfriction Sprint with 3 deliverables.
A buyer friction audit that exposes pains. A buyer clarity roadmap for everything you should improve. And finally, a redo of your homepage with new messaging that converts.
After the sprint, you can execute it yourself or let us help you do it. But you will know how to get to these results no matter which way you choose:
More inbound leads
Shorter sales cycles
Higher deal sizes
Better lead quality
The only difference is how fast you get there.
